Biography of Mrs. Sweta Aggarwal

Founder Profile – Mrs. Sweta Aggarwal

Mrs. Sweta Aggarwal, Co-Founder & Chief Marketing Officer (CMO) of KYPTEC® Lifestyle, is the strategist behind the brand’s bold presence and international appeal. An MBA graduate from the University of Mumbai with advanced certifications in digital strategy, branding, and consumer insights, she has redefined how audio products connect with today’s youth.

Her vision was shaped by a simple but powerful realization—sound is culture, sound is identity. While global players dominated the premium audio segment, very few brands spoke to Indian youth with authenticity. Sweta co-founded KYPTEC® to bridge this gap, combining premium sound engineering with aspirational design, making every headphone, earbud, or gaming headset a statement of personality.

As CMO, she has led storytelling-driven marketing, influencer partnerships, and social-first campaigns that have made KYPTEC® resonate with Gen Z, Millennials, and young audiences worldwide. Under her leadership, the brand has expanded into Asia, Europe, the Middle East, and North America, marking KYPTEC® as one of the first Indian lifestyle audio brands to compete globally.

Sweta’s role extends beyond marketing—she actively contributes to product design alignment, consumer research, and cultural trend forecasting. Her long-term vision is to build a global movement where KYPTEC® amplifies the soundtrack of a generation, staying true to its promise: “Engineered in India. Loved Worldwide.”

Brand Profile – KYPTEC® Lifestyle

KYPTEC® Lifestyle, a registered trademark of BalaJi MicroTechnologies Pvt. Ltd. (a unit of the B.B. Group of Companies), is India’s premium wireless audio brand that merges technology with lifestyle. Headquartered in New Delhi, KYPTEC® embodies innovation, ambition, and youth culture.

Founded by Nitin Aggarwal and Sweta Aggarwal, the brand delivers studio-grade clarity, futuristic wireless technology, and bold design philosophies.

The KYPTEC® ecosystem includes:

• Over-Ear & On-Ear Headphones – Deep bass, precise sound, and long comfort.

• Gaming Headsets – Surround sound with ergonomic design for immersive play.

• Wireless Earbuds & ANC Earphones – Stylish, lightweight, hybrid-ready.

• Lifestyle Audio Gear – Built for fitness, creativity, travel, and work.

Each KYPTEC® product is designed in India with a global vision, featuring Hybrid ANC/ENC, extended battery life, fast charging, and ergonomic comfort. Rooted in authenticity, accessibility, and aspiration, the brand speaks to a generation that values both performance and style.

Mission & Vision – KYPTEC® Lifestyle

Vision – The KYPTEC® Dream
“Engineered in India. Loved Worldwide.”
KYPTEC® envisions itself as more than an audio company—it strives to become a global lifestyle movement that unites technology, culture, and self-expression.

Mission – The KYPTEC® Way

• Deliver premium sound with Hybrid ANC/ENC and studio clarity.

• Position audio gear as fashion-led lifestyle essentials.

• Expand across Asia, Europe, the Middle East, and North America.

• Seamlessly integrate into gaming, fitness, work, travel, and leisure.

• Scale into a global powerhouse, achieving $125M+ turnover in 1–2 years.

At its core, KYPTEC® is innovative, fearless, and proudly Indian, leading the next wave of premium audio experiences.

Address & Website

Corporate Headquarters
BalaJi MicroTechnologies Pvt. Ltd.
(A Unit of B.B. Group Of Companies)
Unit No: C-79, Upper Ground Floor,
DDA Sheds, Okhla Industrial Area,
Okhla Phase – 1, New Delhi – 110020, INDIA

Email: support@kyptec-lifestyle.com
Mobile/WhatsApp: +91-9319255113
Website: KYPTEC® Lifestyle – Founders